Ergode Brands

We acquire and scale brands, driving exceptional growth worldwide

Real Experiences with Real People

Discover How Passionate Brand Owners Leveraged Our Expertise to Achieve Successful Exits.

Vizari Sports

"Handing Vizari over to Ergode felt like entrusting a piece of my heart to them. But seeing them honor and grow its legacy has been nothing short of heartwarming. They've nurtured it with the same passion we did, expanding its reach and touching the lives of soccer enthusiasts worldwide. It’s been a journey of pride and joy, watching Vizari flourish in Ergode’s hands."

Red Cup Living

"Seeing Red Cup Living blossom with Ergode has been a dream come true. Our little idea for sustainable party cups has grown into a movement, thanks to their careful stewardship. The transition was filled with hope and excitement, and witnessing our mission spread far and wide under Ergode's wing has been incredibly fulfilling. It’s like watching your child succeed and knowing they’re in good hands."

Wristy Buddy

"Letting go of Wristy Buddy was emotional, but Ergode made the transition feel right. They’ve treated our brand with such care, keeping our vision alive and kicking. Now, seeing Wristy Buddy ease the teething woes of little ones across the globe fills my heart. It’s been a beautiful journey of growth and impact, making every moment worth it."

Herbal Concepts

"Herbal Concepts was built on a foundation of care, balance, and natural healing, and passing that legacy to Ergode was a pivotal moment. Their thoughtful approach has not only honored our brand’s essence but also expanded its presence to reach more people seeking comfort and wellness. It’s heartening to see our herbal wraps continuing to ease stress and pain globally, guided by Ergode’s expertise and dedication."

Bolaball

"Handing Bolaball over to Ergode felt like passing on a cherished family tradition. Their dedication to preserving our brand’s values while amplifying its reach has been truly heartening. Seeing families across the globe laughing, competing, and bonding over our games under Ergode's care brings immense pride and joy. It’s reassuring to know that our legacy of fun and connection is in such capable hands."

Why We Did It

At Ergode, we recognized an opportunity to revitalize American brands struggling in the digital age. Entering brand aggregation wasn’t just a strategy—it has been a mission to help these brands thrive in today’s digitally dominated market. Our goal is to expand the global reach of these cherished goods, ensuring their legacies endure for years to come.

Our Brands

Vizari

Elevating soccer performance with premium gear for confidence and style on the field

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Red Cup Living

Your go-to for fun, functional, and durable party essentials to host in style.

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Malco Modes/Bella Sous

Celebrate every moment in style, from the dance floor to the costume party

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Keeble Outlets

Superior essentials for everyday use, bridging the gap between industrial quality and your home.

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Store Indya

Bridging worlds with India's artisanal beauty, enriching lives with every unique piece.

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Bolaball

Unleash fun with addictive outdoor games for everyone, everywhere.

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Shalin India

Celebrating India’s heritage through authentic apparel, jewelry, and decor with quality.

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Wristy Buddy

Born from a mom's ingenuity, the perfect teething companion for the littlest hands.

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Morning Star

Empowering home cooks with affordable, innovative kitchen tools for everyday excellence.

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US Tech

Elevating home organization with 25 years of innovative, sleek solutions

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Herbal Concepts

Natural relief and balance through herbal aromatherapy wraps, crafted with care for over 20 years

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Yardlio

Crafting eye-catching yard signs to make celebrations and special moments uniquely memorable.

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Clean Bottle

Revolutionizing hydration with the world's first easily-cleanable sports bottles

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Kozi

Elevating wellness with handcrafted, all-natural aromatherapy wraps

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Exit Your Brand - Our Mergers & Acquisition Process

Step 1: Introductory Meet

Begin with an introductory meeting to establish rapport and understand the core values and goals of the brands involved.

Step 2: Analysis & Deep Dive

Conduct a thorough analysis and deep dive into the brand’s financials, operations, and market position.

Step 3: Placement of Offer (LOI)

Present a Letter of Intent (LOI) to signal the official offer and outline the terms of acquisition.

Step 4: Due Diligence & Documentation

Perform meticulous due diligence and prepare necessary documentation to ensure all aspects of the deal are transparent and agreed upon.

Step 5: Closing & Wiring Funds

Finalize the acquisition by closing the deal and transferring the agreed-upon funds to complete the merger or acquisition.

Brand Stories

Explore the before and after journeys of our thriving brands

Vizari Malaga Shin Guard

Red Cup Living

How We Grow Brands

Once a brand becomes a part of the Ergode family, our focus shifts to accelerating growth and maximizing its potential through a meticulous, data-driven strategy.

Here’s how we systematically enhance and expand each brand post-acquisition:

In-Depth Market and Brand Analysis

Upon acquisition, we undertake a rigorous analysis to fully understand the market dynamics and the brand’s position in the market.

Product Market Size and Growth Review:

We gather and analyze data on historical and projected market segment growth, examining current and forecasted market sizes. This helps in identifying key trends, drivers, and challenges influencing the market category.

Customer Demographics:

By reviewing customer segmentation and demographics, we delve into understanding the preferences and behaviors of the target audience, which guides product adaptation and marketing strategies.

Market Dynamics Evaluation:

We assess the competitive landscape, customer preferences, and regulatory factors to refine our strategic approach, ensuring our brands stand out in their respective categories.

Recasting & Forecasting:

We review the brand’s growth over the past three years and set ambitious goals, typically aiming for 100% growth in the first two years. This involves a complete recasting and forecasting of the business to set realistic yet challenging targets.

30-Point Brand Growth Checklist:

We put each brand through our proprietary 30-point brand growth checklist to lay out a detailed strategy and execution plan, ensuring optimal growth and success.

Strategic Brand Enhancement and Expansion

Our M&A team conducts a second-level evaluation to identify and implement growth strategies.

Sourcing and Supply Chain Enhancement:

The efficiency, reliability, and sustainability of the brand’s sourcing and supply chain are thoroughly evaluated and optimized.

Sales Channel Diversification:

We analyze and enhance a brand’s presence across both online and offline sales platforms, strategically diversifying and optimizing sales channels to maximize market reach and impact.

Marketing Strategy Optimization:

We assess and enhance the brand’s marketing strategies across various channels—including PPC, ad networks, social media, email, affiliates, and SEO—to improve reach and ROI.

Social Media Presence and Engagement:

We boost the brand’s social media presence and engagement by crafting compelling content, engaging directly with followers, and utilizing targeted advertising to increase visibility and interaction

Inventory Model Optimization:

Different inventory models like FBA, in-house, and drop shipping are evaluated to find the most effective strategy for distribution and fulfillment.

Expand with Us

Experience the convenience, variety, and quality of our brand aggregation expertise. Join us now and be part of our thriving network of satisfied customers and esteemed brand partners.